The Artec Score measures how reliable you are as a creator to work with: it is not a rating of your content quality.
It runs from 0 to 100, everyone starts at 50, and it's recalculated daily based on your recent behavior on deals: showing up, posting consistently, and performing for brands raises it; ghosting campaigns and going inactive lowers it.
Brands can use a minimum Artec Score when deciding who can join their campaigns, so a higher score gives you access to more deals.
Content quality is scored separately, per video, by AI: that's the Content Quality Score, and it never changes your Artec Score.