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The Campaign Optimization Score

A 0-100 health check on every campaign, with fixes.

Every campaign gets an Optimization Score (0-100): 100 minus penalties for open issues. Each issue comes with a concrete recommendation: roster below target, no new videos in 14 days, spend pacing off target, and so on.

For each recommendation you can complete it, dismiss it permanently, or snooze it for 1-90 days.

Critical issues notify you immediately in-app; the score itself lives on the campaign so you can see health at a glance.

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