The Competitors screen shows apps in your space: the ones Artec discovered from your brand profile plus any you track manually (tracking caps depend on plan: 5 on Autopilot, 10 on Liftoff).
Each competitor's detail page breaks down their strategy: positioning, hook patterns, top formats, top videos, the creators they work with: alongside store performance like downloads and revenue trends.
Competitor ads shows every active Meta ad a competitor runs, AI-scored for hook style, format, and angle, sorted by days active: the longest-running ads are the ones their own budget has validated.
Ads data refreshes weekly, and a weekly digest email summarizes what's new for your tracked competitors.